All resources

All guides & insights.

Every guide and article in one place, sorted by channel.

SMS

7 guides
SMS character limits explainedSMSWhat is two-way SMS?SMSRCS vs SMS vs MMSSMSHow to reduce no-shows with SMS appointment remindersSMSWriting SMS that gets a responseSMSHow to send an SMS from your emailSMSSMS marketing rules in AustraliaCompliance

Email

9 guides
Why your emails can land in spamDeliverabilityHow to warm up a new email domainDeliverabilityHow to improve your email sender reputationDeliverabilityDoes your sending email address affect deliverability?DeliverabilityWhat email open rates can, and cannot, tell youReportingWhat to do when people don’t respond to your emailsReportingHow often should you send marketing emails?StrategyThe three types of email marketingStrategyEmail marketing rules in AustraliaCompliance

Planning and tools

5 guides
When to use SMS instead of emailStrategyHow to choose the right business communication channelStrategyThe hidden cost of a dirty contact listData hygieneConnect Prodocom to your CRM with ZapierIntegrationsDo businesses still use fax in Australia?Fax

Insights

3 articles
Why email marketing still mattersInsightTelstra’s RCS rolloutInsightNobody’s forgotten how to talkInsight