If you are looking at a third party email service provider, you want your emails delivered to the recipient and confirmation of that. You may well want detailed delivery and tracking reports, as well as automated messages sent based on the activity of the recipients of your email. Providing these services since 1997, and using technology that has a much higher chance of delivery to the actual recipient — not just a mail server — we are uniquely placed to provide the service you need.
For a quick and easy method of sending your emails, our online email marketing tools are tried and tested with great results. For complex multi-message campaigns, our Campaign Board is the email marketing platform you need. For full integration we have a range of options available.
- We do it right — we don’t use “spoofing”. Your emails pass security checks and stand a much higher chance of reaching the recipient’s inbox, not a spam folder or just the mail server.
- No monthly or sign-up fees. Only pay for emails we actually deliver.
- As many contacts in your address book as you like — at no extra charge.
- We allow sending to generic email addresses like admin@.
- We work with you to ensure your DNS settings are correct.
- We don’t employ the USA-based double opt-in strategy for Australian business.
- Schedule based on a date field, or a set time.
- Set who the email comes from and where replies go back to.
- Fully managed opt-outs and unsubscribes.
- Full email-opened and links-clicked tracking, online at no extra charge.
- Send with attachments, and link to online versions.
- Automatic responses.
- Our support team is on the phone 24/7, 365 days a year — at no extra charge.
- Use our online platform to create and distribute your email marketing — quick, easy and fully featured, with multi-level campaigns.
- Our Professional Services team can help put your email marketing together and get it out for you.
- Backed by a data centre and delivery system housed in Sydney Australia, developed since 1997 and constantly evolving to maximise deliverability. Your data stays in Australia — essential for compliance with the Australian Privacy Principles.
- Use our XML-based API to fully integrate into your systems for automated email marketing, advice and alert messaging, and business-essential document (orders, invoices and statements) distribution.
- Let us customise a solution that works for you.
We do it the right way
Sending emails should be simple and easy. You should be able to send to all your email addresses assured that your emails will actually reach the recipients. Many third-party email marketing services use a technology called “spoofing” as it minimises their need to talk to you — which these days will send a lot of your emails to spam, if they are delivered to the recipient at all. We do not. We use your domain for all parts of the email and work with you to ensure your DNS and emails are set up correctly to maximise deliverability. The Science of Emails document explains further.
As each email client has its own interpretation of HTML, it is important to use an HTML builder that accommodates all these different email solutions, so the recipient is presented with the best possible view of your email. As part of our email marketing tools, our online HTML email builder is constantly updated to accommodate changes as they occur in the email client world.
Digital marketing
It’s time to get proactive with your marketing campaign. Email marketing is undoubtedly one of the most valuable methods of communication, if done right. Monitor open rates to see who has a general “interest” in your email and its contents. Monitor links clicked to see who has “intent” on a particular subject. This lets you set where each recipient fits in your sales funnel, with reporting on both so you can act quickly while it’s fresh in their mind.
Prodocom’s tools and expertise ensure your email broadcast is wholly successful. Track the acquisition rate, quickly spot trends and gather information on your audience’s interests. When it comes to sending out a successful email newsletter in Australia, we know what we’re doing.
Want to keep it simple? Our Quick Send option offers a number of email newsletter templates that are ready to go when you are. Alternatively, you can customise your email broadcast to suit the specific tone and nature of the business.
Security
These days security is paramount, and it’s important that your email security settings are set correctly. We will help you ensure your DNS settings maximise deliveries to the actual recipient, not just the recipient’s mail server — including SPF, DMARC, DKIM and the return-path email address. The Science of Emails document explains further; and if that reads like gobbledygook, our support team is there to help.
Integrated & automated email
We deliver millions of emails through fully integrated solutions via SFTP, our API, and our super-secure 128-bit encrypted, in-house developed Route IP. When it comes to security we’re hot on it — no wonder we’re trusted to deliver campaigns for many financial institutions, including some of the biggest banks in Australia.
That said, we still boast an impressively broad client base: we’ve also integrated with hundreds of SMEs. Whatever the nature of your business, our development team will ensure we deliver the right solution — on time, and on budget.
Technical expertise
Prodocom is your trusted partner in electronic communications. Our Australian-based specialists support your in-house IT team to deliver reliable, state-of-the-art communication solutions. Being an Australian business in Australia means our solutions are focussed on what you need in Australia.